
3 – Digital Markets Act: Fairer digital markets
The European Union's regulation on contestable and fair markets in the digital sector, the Digital Markets Act ("DMA"), has entered into force in the EU. Today, there are a small number of very large online platforms globally that greatly influence the framework for innovation, consumer choice and competition in the digital markets. Certain large platforms therefore act as so-called gatekeepers. By establishing duties and prohibitions for such gatekeepers, the new rules seek to ensure fair competition in digital brands and to give users greater freedom of choice. The DMA also enables the European Commission to carry out market investigations and sanction non-compliance in ways heavily influenced by EU competition law enforcement.